- Meta Ads (Facebook & Instagram) Full-funnel strategy (awareness to conversion),
audience research, creative development (static, video, reels), Pixel /Conversions API setup, A/B testing, Retargeting, and weekly
performance reporting focused on CAC/ ROAS/lead quality.
- Local Listing Google Business Profile optimisation, NAP consistency
across directories, citation building, review generation strategy, & local ranking improvements to win the Map Pack & drive footfall/calls.
AEO/SEO (Answer Engine + Search Engine Optimisation) Keyword research & content strategy, on-page & technical SEO, schema /structured data, featured-snippet & SGE/AI search
optimisation, internal linking, & authority building to increase
qualified organic traffic.
- Logo Design & Brand Basics Brand discovery, 2–3 concept routes, refinement
rounds, final logo suite (primary /secondary/ mark), colour/ typography
selections, usage guidelines, and export in all formats for web, print,& social.
Social Media Management Content calendar, posts/reels/stories design, copywriting
and community management, brand voice guidelines, hashtag and trend
strategy, influencer collaboration planning, and monthly analytics.
Sales Funnel Strategy Funnel mapping , lead magnets, landing
pages, Website Designing email/SMS automations, CRM integration, retargeting flows, and
conversion-rate optimization to turn clicks into customers.
